Top 5 Reasons You Need a Copywriter to Write Your Website Copy
You’re not a writer
Good writers make the craft look easy. While you mull over which word sounds best or delete that one sentence and rewrite it over and over, professional copywriters are incorporating prose in your web copy. You’re trained in your business. Would you trust an untrained person to provide you their services?
2. You want conversion
It’s not just about having a website. It’s about communicating effectively so people will want to buy your products or book your services. If you have redundant sentences, sound too salesy, or don’t know how to convince people that they need you—through the written word—people won’t buy from you.
Your website is the face of your business and first impressions last long. You want to make sure when a new prospect sees your website, they want to read the copy. And more importantly, that they want to purchase from you. Hire a professional copywriter to do it for you.
3. SEO knowledge
They understand how Search Engine Optimization (SEO) works and seamlessly incorporate keywords so your content shows up in organic search. You need this.
4. Their expertise
You want someone who has mastered the language of the copy they’re writing in. A grammar wizard. Who can ensure the tone and voice of your content is consistent throughout. You want error-free content. And someone who knows how to make people feel how you feel about your business in a way that will motivate them to take action. You also get a fresh perspective. Someone who isn’t in your line of work. They understand the customer’s point of view because they are the customer when it comes to your business.
5. Save time
I wrote this blog post in under 30 minutes. You’re not paying me for my time. You’re paying for the years it took me to master the skill of writing and be able to do it so efficiently. While I’m writing your website copy, you could be busy working on all the other areas of your business that need your attention.
You’ll also save money because the business you lose out on by not having your web copy written by a professional copywriter will cost you.
Contact me to write your web copy and add my magic touch to elevate your business.